Project Overview
Watch Her Footy is a passionate, fan-driven social media platform and podcast dedicated to championing the NRLW and the rise of women’s rugby league in Australia. With the 2024 season wrapped, founder Neha approached me to craft a bold new logo in time for a refreshed push in 2025. The brand needed to be unapologetically loud, fiercely supportive, and speak directly to the fans, players, and future stars of the women’s game.
Outcome
The final identity is bright, energetic, and unmistakably hers. Driven by the tagline “Watch women win,” the logo incorporates a Steeden through negative space and places strong emphasis on the word “her, a proud nod to the community this brand exists to support. It’s a logo that doesn’t sit on the sidelines—it shows up, celebrates, and stands tall for the future of women’s footy.
This was such a fun client and I'm so glad we could arrive at a great outcome! If you would like to work with me, click the button below to get in contact.